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Hug-a-Bub® led the baby wrap movement in Australia and continue to be the leading wrap carrier down under. It's even been written into the Australian comedy-drama series Offspring.

The Hug-a-Bub® Wrap Carrier, even if used only for the first 3 months of your baby's life, will have profound long-term benefits for you both.  This is not just a baby transportation device, the Wrap Carrier meets a very specific new born need for closeness and support.

Very few carriers are designed to suit newborn babies but the Hug-a-Bub® is safe and suitable for even the tiniest premature baby.  Perfect for kangaroo care, a mother's body temperature will regulate to suit what her baby needs, rising when the baby is cold, falling when the baby is hot. And your baby's head is cradled and supported against your chest, promoting healthy spine development.